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Tips for starting a plain language program

Starting a plain language program can be challenging. But like most challenges, the reward will far outweigh the effort. The reward in this case is clear communication—an asset for any organization.

Getting started

As a first step, you’ll want to look at our training materials to get an idea of what you should cover:

Set SMART goals

SMART goals are specific, measurable, achievable, realistic, and have a timeframe.

  • Start with a clearly defined goal, and communicate your expectations to everyone involved in the effort.
  • Implement a training program so that the entire organization is on the same page.
  • Look for small successes and aim for continuous improvement—not rapid change.
  • Revise first those documents that have the biggest circulation and are the hardest to understand.
  • Post examples of clearly written documents on a website or home directory as a reference tool.
  • Evaluate your progress frequently and seek feedback. Adjust your course if necessary.
  • Designate “go to” people on your staff who are accessible and knowledgeable.
  • Make sure your top managers are plain language practitioners.
  • Encourage these managers to champion the process.

Follow plain language guidelines

There are some best practices to follow when writing with plain language. Below are a few to help you get started, and more can be found on Federal plain language guidelines.

  • Have a topic sentence. Good opening sentences help organize the structure of writing.

  • Use the active voice. Active voice helps the message stay clear and easy-to-read.

  • Organize the information. Prepare readers for what to expect by summarizing lengthy documents up-front and being precise on the subject lines of letters and email messages.

  • Use tables. You can use tables effectively for much more than just showing numerical data.

  • Use lists. Using lists instead of traditional paragraphs can help you convey detailed information quickly without overloading your readers.